Predictive model creation generally follows the same processes, regardless of the approach utilized. Predictive Analytics objectives and activities must first be translated into the project's objectives and desired outcomes. Next, evaluate the data sources to decide the best strategy for constructing data and models. To develop models, select and transform the data. To determine if models are reliable and will be able to achieve the project's goals and metrics, they must be created and tested. Apply the model's findings to the appropriate business processes (seeing patterns in the data does not guarantee that a company will be able to benefit from or profit from them).
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