Google is by far the world’s most-popular search engine. The undisputed market leader of the global online advertising industry has a 90% share of the North American search engine market, per data from StatCounter.
Awareness of changing search habits on Google is more important now than ever, given that the digital marketing landscape and consumer behavior have dramatically shifted amid the pandemic.
To find out how Google search is affecting your business, you’ll need to stay on top of changes in the site’s statistics and performance. Use the information to create an informed SEO strategy optimized for current market behavior.
We have compiled 10 of the top Google search statistics that can help your site rank better and garner more traffic.
Source: Escalon Services
